Plan campaigns on real demand
Pull search volume, average CPC, and competition for any keyword you're considering. Brief landing pages and ad campaigns against actual market interest, not gut feel.
Keyword research & campaign planning
Plan landing pages and ad campaigns with confidence.
KWScanner is a keyword research and planning tool for marketing professionals. Find the searches your customers actually run, brief content for them, and structure paid campaigns around the terms that move the business.
Built for marketing professionals
Plan with the data Google's own advertisers use.
KWScanner is purpose-built for in-house marketers, SEO consultants, and ad agencies who plan landing pages, content, and paid campaigns and need accurate search demand to brief them with.
Spot seasonality before you spend
Twelve months of monthly volume on every keyword. Time content launches and ad pushes for when your audience is actually searching — not after the wave has passed.
Build campaign briefs in lists
Group keywords into themed lists for content clusters, ad groups, or landing-page concepts. Filter and sort to identify the priority terms, then export the brief for your team or agency.
Research while you browse
The browser extension surfaces planning metrics inline on the SERP. When you spot a keyword worth planning around, the data is already there — no tab-switching, no copy-paste.
Plan for the markets you serve
Switch country and language per query so your campaign briefs reflect each region's actual demand. US English, UK English, German, French, Spanish, and more.
Built around how marketers work
Pay for the keywords you actually research — no per-seat fees, no monthly commitment. The right shape for project-based work, agency engagements, and in-house teams of any size.
How it works
From a blank brief to a planned campaign.
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01
Brief the campaign
Start with the seed keywords for the landing page, content piece, or ad campaign you're planning. Up to 5,000 at a time.
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02
Research demand
We surface monthly volume, CPC, competition, and 12-month trend for each term — the planning signals you need to size the opportunity.
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03
Build the plan
Group keywords into themed lists for content clusters, ad groups, or page concepts. Filter, sort, export — and ship the brief to your team.
Pricing
Pay for the research you do.
One credit covers researching one keyword. Buy in volume for a lower per-keyword rate — built for the way agencies and in-house marketing teams actually work.
| Buy | Per credit | You pay |
|---|---|---|
| 5,000 – 99,999 credits | $0.001 | from $5 |
| 100,000 – 399,999 credits | $0.00082 | from $82 |
| 400,000 – 1,999,999 credits | $0.000415 | from $166 |
| 2,000,000 – 7,999,999 credits | $0.000239 | from $478 |
| 8,000,000+ credits | $0.00018 | from $1,438 |
Buy any amount from 5,000 credits up. The volume tier is applied automatically — no plan to pick.
FAQ
Common questions.
- Who is KWScanner for?
- Marketing professionals — in-house marketers, SEO consultants, content strategists, and ad agencies — who plan landing pages, content programs, and paid campaigns. If part of your job is deciding which keywords your team or your client should target, this is built for you.
- How do marketers use it?
- Three workflows we hear about most often: (1) validating demand before briefing a landing page or pillar article, (2) scoping a paid-search campaign by mapping ad groups to themed keyword clusters, and (3) sizing seasonality so content and ad pushes go live when audiences are actually searching.
- How fresh is the planning data?
- Each keyword you research is fetched live the first time, then refreshed periodically so subsequent lookups stay current. You can also force a manual refresh on any list — useful when you're updating a quarterly plan.
- Do credits expire?
- No. Credits never expire. Buy what you need for the project, use them whenever.
- What's the minimum purchase?
- $5. After that, buy any amount you want — volume discounts apply automatically at higher tiers.
- Can I get a refund?
- Yes. If a keyword returns no planning data, the credit is refunded automatically. For other refund requests, contact us within 30 days of purchase.
- What countries and languages do you support?
- All major markets — set the target country and language per query so the demand signal reflects the audience you're actually planning for.
- How does the browser extension work?
- Install the extension, sign in once, and planning metrics appear directly under the Google search bar on any SERP. Useful when you're researching competitor positioning, sizing a niche on the fly, or spotting opportunities while you browse.
Plan your next campaign with confidence.
Sign up free. Get starter credits. Brief your first campaign in the next 60 seconds.
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